Allu Arjun achieved unprecedented popularity with Pushpa on the pan-India level. What makes his success even sweeter is the fact that, unlike Prabhas, NTR, or Ram Charan, he achieved pan-India stardom on his own, without the help of SS Rajamouli.
Allu Arjun is right now sitting on a goldmine called Pushpa 2. The film is making all kinds of right noises. Right from theatrical business to OTT rights, Pushpa 2 is annihilating records left, right, and center.
In North Indian markets, Allu Arjun surpasses other Telugu stars in business.
Recent Hindi theatrical deals for Telugu films saw Pushpa 2 leading with a staggering 200 crore advance, followed by Prabhas’ Kalki 2898AD at 100 crores, Ram Charan’s Game Changer at 75 crores, and NTR’s Devara at 50 crores.
Moreover, the digital rights of Pushpa 2 were sold to Netflix for a record-breaking 275 crores, surpassing the previous best set by RR, sold for 170 crores.
While Allu Arjun definitely has an undeniable pan-India attention, the sequel factor is also playing a major role in acquiring such massive deals.
The simultaneous closure of deals for all pan-India Telugu films prompts inevitable comparisons, highlighting Allu Arjun’s exceptional numbers and dominance over other stars like Prabhas, NTR, and Ram Charan.
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