IIITE 2025 to showcase global tourism in Vijayawada

The India International Travel Exhibition (IITE) 2025, one of the country’s leading B2B and B2C travel trade fairs, is set to take place in Vijayawada from March 21-23, 2025.

Now in its 17th year, IITE remains the pioneer travel expo for Tier II & III cities, providing a dynamic platform for tourism boards, hotels, resorts, and travel service providers to directly engage with high-net-worth (HNI) consumers, corporate travelers, and trade partners.

Expanding Travel Business in India’s Fastest-Growing Cities
India’s Tier II and III cities are emerging as key hubs for domestic and international travel, with increasing disposable incomes and improved connectivity through major railway and airport networks.

According to the Ministry of Tourism, Government of India, these cities contribute significantly to the growth of the MICE (Meetings, Incentives, Conferences, and Exhibitions) sector, religious tourism, adventure travel, and luxury tourism.

IITE strategically targets smart cities with high economic potential, allowing exhibitors to tap into new consumer markets beyond India’s metropolitan regions. The event will bring together:

National Tourism Boards showcasing domestic and international destinations
Resorts and Hotels presenting premium accommodation and travel packages
Travel Partners offering leisure, business, and adventure tourism services
Affiliated Service Providers in aviation, cruise, rail, and digital travel solutions

Why Participate in IITE 2025?
IITE 2025 presents a cost-effective marketing opportunity for travel brands to expand their reach, establish direct B2B and B2C connections, and increase brand visibility. Key benefits of participation include:

Direct engagement with HNI travelers and corporate clients
A personal networking platform for travel trade professionals
Opportunities for business expansion in new markets
A dedicated launchpad for new travel and hospitality entrepreneurs
Brand exposure through exhibition space, media promotions, and press coverage

The Ministry of Civil Aviation has been actively enhancing regional connectivity, with Vijayawada International Airport serving as a critical gateway for business and leisure travelers. IITE 2025 strategically capitalizes on this connectivity, making it an attractive venue for tourism stakeholders.

Exhibition Details and Participation Benefits
IITE 2025 offers premium exhibition spaces, including:

Standard stalls (2x2m and 3x2m), equipped with tables, chairs, power supply, and hospitality services
Partner stalls, featuring exclusive brand visibility, logo placement on entrance panels, media campaigns, and press materials

Customized sponsorship opportunities for exhibitors seeking enhanced promotional exposure
As per the Government of India’s tourism roadmap, trade exhibitions like IITE play a crucial role in driving inbound and outbound travel, facilitating new partnerships, and boosting regional tourism economies.

Join IITE 2025 and Grow Your Travel Business
With the Indian travel industry projected to grow at over 7% annually, as reported by the India Brand Equity Foundation (IBEF), IITE 2025 presents a prime opportunity for tourism businesses to establish their presence in emerging high-growth markets.