Hyderabad, 23rd April 2025 – The Security Solutions business of Godrej Enterprises Group has introduced its latest range of premium, tech-enabled Home Lockers, reinforcing its leadership in Telangana’s growing security solutions market. With a strong presence in both consumer and institutional segments, the company aims to expand its footprint in Hyderabad and across Telangana, capitalizing on the region’s rising demand for advanced home security solutions.
Mr. Pushkar Gokhale, Business Head of the Security Solutions Business of Godrej Enterprises Group, said, “Security today is no longer just about protection—it’s about empowering consumers with intelligent solutions that integrate effortlessly into their evolving lifestyles. With rapid urbanisation, rising affluence, and an increasing emphasis on both security and aesthetics, markets like Hyderabad are at the forefront of a new wave in home and institutional security. At Godrej, we see this as an opportunity to lead through innovation, by offering future-ready solutions that go beyond traditional safekeeping. Our latest portfolio of smart home lockers has been designed to address the nuanced needs of urban and semi-urban consumers—from biometric access and discreet storage to intuitive alarm systems—all delivered in designs that resonate with modern sensibilities. Telangana has always been an important region for us, and our renewed focus on expansion, backed by a robust retail and digital strategy, reinforces our commitment to making intelligent security solutions more accessible, relevant, and impactful across every segment of society.”
In addition to the product launch, Hyderabad’s security solutions market is witnessing rapid growth, driven by increasing urbanization, rising disposable incomes, and a heightened awareness of home security. With Hyderabad emerging as a key economic hub, homeowners and businesses are actively investing in smart security solutions that seamlessly blend aesthetics with cutting-edge technology. The state has seen a significant surge in demand for home lockers, with consumers prioritizing features such as biometric access, hidden and concealed storage, and intelligent alarm systems. The home locker segment in Telangana is projected to grow by 18% in the next 3 years, with Hyderabad leading this expansion.
Godrej has introduced the Defender Aurum Pro Royal Class E safe, a BIS-certified high-security safe engineered specifically for jewellery businesses, ensuring secure and high-capacity storage of valuable inventories. Complementary offerings such as the AccuGold iEDX Series provide non-destructive gold testing for jewellery retail, hallmarking centres and Banks for their Gold Loan business. The Godrej MX portable strong room modular panels offer maximum security with ease of setup and flexibility, especially for areas where constructing RCC reinforced Strong rooms is unviable due to difficulties in approvals or logistic issues.
Additionally the new product lineup for Home includes the NX Pro Slide, NX Pro Luxe, Rhino Regal, and NX Seal—each featuring advanced security technologies such as dual-mode access (digital and biometric), intelligent Ibuzz alarm systems, concealed storage compartments, and sleek interiors designed to complement modern homes.
Godrej is also accelerating it’s expansion beyond Hyderabad into the fast-growing Tier 2 and Tier 3 cities across Telangana, regions renowned for their jewellery craftsmanship. The company is enhancing its retail network and digital presence to ensure wider accessibility of its security solutions.
