Asia Cup 2025 begins this September and cricket fans are eagerly waiting. The excitement is unmatched as the most anticipated clash of the tournament will be India versus Pakistan, a rivalry that always draws massive attention worldwide.
A High-Pressure Rivalry
With rising tensions between the two countries, this match is expected to be intense. For some nationalists, India playing Pakistan remains controversial. Yet for cricket fans, the face-off promises thrilling entertainment both on and off the ground.
OTT Platforms Eye Big Revenue
Platforms there have secured streaming rights and are preparing for record earnings. Sonylogthe official streaming partner, has already opened ad slots for the India-Pakistan match at an astonishing 14 to 16 lakhs for just 10 seconds.
Cricket as More Than a Sport
The staggering ad prices reveal how cricket is treated in India. Many believe the sport enjoys a religious status rather than being just a game. The emotional bond with players and results gives brands a golden opportunity to cash in.
