The countdown for And has gripped trade circles and fans alike. With just 32 days left, excitement is running high, but so is the tension. DVV Entertainments has stayed unusually quiet on social media, making restless fans demand aggressive promotions. Insiders, however, confirm that the September 25 release date remains unchanged.
To ease the frenzy, Team OG has planned a festive treat. Thaman’s second single will arrive on August 27 for Vinayaka Chaturthi. Unlike the high energy first track, this one is said to be a soft melody meant to appeal to a wider audience beyond action fans.
Yet, songs alone cannot guarantee success. The recent collapse of War 2 despite its star cast, and the steep fall of Coolie after a thunderous start, show how hype without content can backfire. In this atmosphere, OG is seen as the film that must revive industry confidence and boost morale.
For Pawan Kalyan’s fans, the emotions are much deeper. The repeated delays and box office disaster of Hari Hara Veera Mallu have left them anxious. Now all hopes are pinned on OG. Director Sujeeth faces huge pressure. After the setback of Saaho, this is his chance to prove himself as a strong filmmaker.
The trailer will be the real test. Expected just a week before release, its impact could decide OG’s opening strength. A pre-release event is being planned, but Pawan Kalyan’s participation in promotions may stay limited. Even his dubbing work is happening in rare free slots, with reports suggesting a few days of shoot are still pending.
Despite these doubts, the buzz around OG feels rare and historic. If the film delivers even half of what fans expect, it could break records. But if it stumbles, the disappointment will be massive, affecting not just Pawan Kalyan’s following but also an industry eager for a big hit.
In the end, it is up to Team OG to show whether this storm of hype brings fireworks or heartbreak.
